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The importance of women's sexual wellness and breaking the stigma

Women's sexual wellness has been largely ignored for far too long. But fortunately, there is a thriving ecosystem of femtech startups that are working to break the stigma and make sexual wellness more accessible to women. In this blog post, we'll explore the importance of sexual wellness self-care for women and some of the amazing femtech startups that are making it happen.

Women's sexual wellness has been ignored for too long - here's why that needs to change

Women's sexual wellness is an important area of self-care that has been overlooked historically. This is due to a complicated mix of societal stigma and lack of education around the issues. For too long, conversation around women's sexual health has been largely silenced and remains absent from mainstream conversations. Fortunately, there is now a growing number of innovative startups that are pushing for more accessible services focused on empowering women to take control of their own sexual wellness. These range from therapy platforms, erotica audios to pelvic training apps; all responding to the need for more resources towards understanding female sexuality and breaking down taboos. With increased access to this type of care, women can finally start taking steps towards better understanding their own bodies and experiences, normalizing conversations around sexual topics, and reclaiming autonomy over their own bodies.

Startups are making sexual wellness more accessible to women

In recent years, the need for sexual wellness to be more accessible to women has become increasingly evident. Startups like Aquafit Intimate and Meet Rosy App are answering that call. These startups aim to break the stigma associated with women's sexual wellness and provide solutions through their innovative technology. With an increasing number of femtechs joining a thriving ecosystem, women are able to access crucial services and products that will promote sexual health and wellbeing. The growing demand for such startups tells us that progress has been made in terms of destigmatizing female sexuality, however there is still much work left to do in terms of educating people on female health and building more confidence among women around matters pertaining to sexual wellness.

Breaking the stigma around women's sexuality

In the past few years, a growing number of startups have been working to create an ecosystem focused on women's sexual wellness that is both accessible and free of stigma. From self-care services to products designed for empowering sexual experiences, these businesses are raising awareness about why it is so important for women to be able to speak openly and honestly about their needs in this area and why their sexual wellness has been so overlooked for so long. By making female sexuality more visible and creating an environment where conversation around it can take place, these innovative startups are making a powerful statement about the importance of prioritizing the needs of women when it comes to healthcare. By breaking down the barriers related to stigma and shame that had previously surrounded the topic, more and more women will be able to access important products, unmediated advice, and resources they need as they focus on self-care. We should all be encouraged to have open conversations about sexual wellness - let's work together towards creating an environment where everyone feels comfortable talking about this important topic.

There are many start-ups providing accessible resources and products for women to engage with their own sexual wellness journey. Let’s take a look at a few:

Aquafit Intimate:

Aquafit Intimate is a revolutionary intimate health and wellness company dedicated to helping women everywhere achieve the highest level of well-being for both their mind and body. They offer a wide range of products that are specifically designed to help women maintain their intimate health and improve their overall quality of life.

Aquafit Intimate offers a wide range of products designed to help women maintain their intimate health and improve overall quality of life. Their main product, the Intimate Gel Stick, combines vaginal muscle training with pH balance and natural extracts such as hyaluronic acid, vitamin B, Vitamin C, aloe vera lactic acid among others. This is complemented by a free self-care space developed in partnership with gynecologist Dr Amy Kesselman which allows women to self-assess and report sexual wellness concerns.The Aquafit products provide benefits such as strengthening vaginal muscles; moisturizing sensitive tissue; relieving painful intercourse; restoring pelvic muscle recovery after childbirth or surgery/radiotherapy for cervical cancer or breast cancer hormone therapy; restoring elasticity during menopause etc.

Aquafit Intimate understands the importance of intimate health and wellness, which is why they strive to provide the best possible solutions for women everywhere. With research-backed products developed and tested by their own team of experts, Aquafit Intimate is committed to helping women achieve optimal intimate health, comfort and satisfaction.

Rosy App

Rosy Sexual Health for Women is an app designed to help women take control of their own health and wellness. It offers a range of resources and tools to help them manage their sexual health, including access to the latest information on sexual wellness. Rosy provides users with expert advice, proven behavior-change strategies, cognitive restructuring suggestions, and follow-up recommendations all within the app. Plus, each user receives personalized guidance tailored to their individual needs!

The app is designed to empower women to be in control of their own sexual health. With research-backed indicators of sexual health, you can track your progress over time and observe the positive changes. It also provides support for individuals facing difficulties in their intimate relationships, as well as trauma related issues. Rosy is a comprehensive tool for women to manage their sexual health, and it provides a safe space for them to ask questions, discuss topics, and get advice.

Taking care of one’s sexual health is an important aspect of overall health and wellness. Rosy provides a simple and accessible way to do this. It is a valuable resource for women who want to stay informed and in control of their own health and wellbeing.


B-Wom is revolutionizing female health through empowerment and personalized routines. This incredible app helps women across the globe take control of their intimate wellbeing, with numerous advantages like preventing urine incontinence and toning pelvic floor muscles. It's a great tool to help every woman look after her body.

Millions of women around the world suffer from issues such as urine leakage or sexual discomfort, but there is a major lack of knowledge on how to address them. Keeping the pelvic floor muscle strong and healthy is important for preventing problems in sex, urinary incontinence, constipation, back pain and even a flabby stomach. Not only women who have given birth are at risk of pelvic floor dysfunctions; impact sports like running and hormonal changes during menopause can also be contributing factors. B-wom helps with urine leakage prevention during pregnancy/postpartum as well as constipation relief.

B-Wom provides personalized care plans, powerful tools and a supportive community that can take your physical & emotional wellbeing to the next level. You can learn how to optimize everything from sexual pleasure to postpartum recovery - all while enjoying a sense of solidarity no matter what stage of your journey you're in!

As we can see, sexual wellness is essential for women's overall health and there are many innovative femtech startups that are making it more accessible. If you're interested in exploring some of these amazing companies, be sure to check out the links above. These startups are not only changing the way we think about women's sexuality, but also making a huge impact on women's lives all over the world.



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When it comes to female health, community building is key. It's through these conversations that we can start to achieve greater awareness and understanding of diverse health needs for all women.

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